Why does copywriting matter?
Preparation:
Common copywriting mistakes
Understand your audience
Create a compelling subject line
Email body frameworks:
Framework n°1: A.I.D.A.
Email templates for a CRM Company
Email templates for an Adtech Company
Framework n°2: B.A.B.
New email templates for a CRM
New email templates for an Adtech
Personalize your content
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