Improve your line of questioning

Asking leading questions is paramount for your success.

But what makes a question powerful? What are the different types?

How do top performers truly leverage leading line of questioning? And what is the impact on performance?

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To answer those questions, we have conducted a vast B2B sales calls analysis:

• 20,150 Calls
• representing 4,340 Hours of conversation
• 178 Sales across BDR, AE & AM populations
• Currently employed in B2B hyper-growth companies in Europe

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The initial results of the data collected over H1 2022 were as followed:

• The average call duration was 13 minutes
• 6 minutes for BDR’s - 13 minutes for AE’s - 17 minutes for AM's
• The overall Sales talk ratio was 43%
• The Average sentence duration from the sales reps was 90 seconds
• And the number of interactions per minute (back and forth between Sales & Contact) was 3.7.

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But we didn't stop here and we went further so that, in this course, you can learn:

• What are the main 5 determining factors to successfully lead a conversation
• What are the different types of questions
• How and when to be used during your sales pitch
• How to perfect your pitch and role play with others
• And you will have access to more than 50 examples, questions.

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In short, this course will give you access to concrete results, ready-to-use guidelines and practical examples. So that wherever you are in your sales process, you can bring more value to your prospects and clients, and get higher return.