Definition
Consistency refers to the ability to maintain a steady and reliable approach in sales activities, communications, and performance over time.
Most managers and business' will expect consistency from their teams for business predictability and robustness.
Some key aspects of consistency include: regular communication, reliability and meeting commitments, systematic sales process, maintaining a high level of sales performance, focus on integrity, honesty, and ethical conduct in all business interactions, and adjusting sales strategies as needed to respond to changing situations.
