The willingness and ability to receive and apply feedback, guidance, and training from managers, coaches, or mentors in order to improve their skills, performance, and effectiveness in their sales role. A coachable salesperson is open to learning, adaptable, and focused on continuous growth and development.

Coachability is an essential trait for a salesperson as it indicates their ability to grow, adapt, and evolve in response to the changing needs of customers and the market. This quality is highly valued by sales organizations, as it contributes to individual and team success and the overall performance of the company.